Project //
eCommerce Website, Social Media
Features //
Google Business Profile, Inventory Control, Lifestyle Photography, Lead Capture, Wix, Social Media Management
INDUSTRY //
Automotive & HGV
About //
Tranztech
Richard Lord and Shaun Plumb founded Tranz-Tech in November 2014, bringing over 50 years of hard-earned experience in the HGV industry. They didn’t start at the top – they worked their way up, making tea and learning the ropes the old-school way, side by side with seasoned pros.
Fast forward to today, and they’re the proud joint owners of Tranz-Tech Ltd. The company was born out of a clear need for a customisation service that doesn't just take orders but listens to clients' ideas and turns them into reality.
The problem
Understanding where a business is today helps us create a plan for where it wants to be tomorrow.
Here's what our client was struggling with before we got involved.
TranzTech Ltd had built a strong reputation within its industry, but its online presence wasn't fully reflecting the expertise, professionalism and innovation behind the business.
The existing website lacked the functionality needed to support future growth, and there was an opportunity to create a stronger digital presence that better showcased the company's products, services and industry knowledge.
At the same time, TranzTech wanted to increase brand awareness and reach new audiences through social media, using engaging content to strengthen its position within the sector and stay front of mind with both existing and prospective customers.
What we did
Working closely with our client, we developed a tailored solution designed to support their goals, improve performance and create opportunities for future growth.
We designed and built TranzTech a brand new website on Wix, creating a modern, professional online presence that better reflected the business and its ambitions.
Alongside the website, we incorporated an ecommerce shop, allowing customers to browse and purchase products directly through the website while creating opportunities for future online growth.
We also manage TranzTech's social media channels, working closely with the team to maximise the value of the content they create. Through professional videography and regular content creation, we transform raw footage into engaging reels, short-form videos and social content designed to increase visibility and encourage engagement across multiple platforms.
Our focus has been on showcasing the expertise, personality and day-to-day operations of the business, helping build trust while expanding awareness within the industry.
The Results
The best results come from building strong foundations.
Here's the impact our work has had on the business so far.
TranzTech has transformed its online presence, combining a modern website with a highly effective social media strategy that continues to generate impressive results.
The new website provides a professional platform to showcase the business and support future growth, while the ecommerce functionality creates additional opportunities to generate revenue online.
Social media performance continues to go from strength to strength. In May 2026 alone, TranzTech experienced significant growth across views, engagement and follower activity, helping introduce the brand to a wider audience than ever before.
Key results included:
61.9% increase in Instagram views
140.3% increase in Instagram reach
145.6% increase in content interactions
Over 60% of views generated from non-followers
These results demonstrate that TranzTech's content is not only engaging its existing audience but is also successfully reaching new potential customers and increasing brand awareness across the industry.
From digital invisibility to a recognised and growing brand presence, TranzTech's online momentum continues to build month after month.
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