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We're so excited to have you here with us in the Build a Brand community!
Get ready to dive into a treasure trove of marketing magic, business tips, behind the scenes at Build a Brand and so much more! You can also receive our news direct into your inbox by subscribing to 'The Feed' - our monthly marketing newsletter or follow us on social media.


When Should You Rebrand Your Business?
A rebrand can be SO exciting! New logo. New colours. New website. New everything. But how do you know when your business actually needs one? A rebrand shouldn't happen just because you're bored of looking at your logo. It should have a reason behind it. Your business has changed Perhaps you started out offering one service and now offer five. Or maybe your business has grown from a one-person operation into a team. If your branding still reflects where you were five years ago
Sep 242 min read


Your Website Is Working 24/7… But Is It Doing Its Job?
Your website is often the first place someone goes when they discover your business. They might find you through Google, social media, a recommendation or an advert.. and then they'll probably check out your website before deciding whether to get in touch. So the question isn't simply "Do I have a website?" It's: "Is my website actually helping me win business?" Can people understand what you do? You have a few seconds to make a good first impression. Someone landing on your
Sep 222 min read


How can a marketing agency help my business grow?
First of all, it’s not as scary as you might think to ask a marketing agency to help your business. It doesn’t have to be expensive either. A good agency should look at the best options for you, your business and your budget. It’s what we do day in, day out. We’re constantly keeping up to date with platform updates, what’s trending and all the forever-changing Google and social media algorithms. Think about it this way. If you’re a car dealer, you know your cars! You know wha
Aug 205 min read


What's been happening at Build A Brand?
So, what's been happening at Build A Brand?
Honestly? LOADS.
We've been working with healthcare brands, engineering companies, B2B businesses, ecommerce brands and local businesses, alongside some BIG website builds that we've absolutely loved getting stuck into. We've also had some brilliant content days with clients, getting out from behind our laptops and actually capturing the people, products and personalities behind the businesses we work with.
Aug 167 min read


Brand Identity: How Logos, Colours and Typography Shape Your Business
Why Visual Branding Matters Once you understand what branding is, the next step is more practical: what does that actually look like in the real world? This is where brand identity comes in. It’s the visual layer of your brand, the part people recognise instantly, often before they’ve read a single word. For many businesses, this is where things start to fall apart. They know they need to “look more professional” or “more consistent,” but they’re not always sure what that act
Jul 103 min read


Meta Introduces New Location Fees for Facebook and Instagram Ads: What Businesses Need to Know
If your business uses Facebook or Instagram advertising, there's an important update coming into effect from 1st July 2026.
Jun 232 min read


Benefits of Paid Ads for Small Businesses
Think paid advertising is only for businesses with huge marketing budgets? Think again. One of the biggest misconceptions we hear is that paid advertising requires thousands of pounds every month to be effective. The reality is that many small businesses can start testing paid advertising from as little as £5 per day. Whether you're looking to generate more enquiries, increase online sales, raise awareness of your business, or simply get your name in front of the right people
May 294 min read


What Is Branding? A Clear Guide for Growing Businesses
Strong brands are built on clarity and consistency. They know exactly who they’re speaking to, what they stand for, and how they want to be perceived. At Build a Brand, we help businesses define who they are and how they’re perceived, creating brands that are not only visually strong but strategically built for growth.
Apr 293 min read


Why you need social media for your brand!
In today's society having a Social Media presence is vital for your brand! Being able to show off products, services, day to day life and BTS is vital for growing your business in 2026.
Mar 302 min read


Google’s March Core Update Is Rolling Out (and honestly… we kind of love it)
Every time Google announces a core update, the internet does what it always does…
Panic.
Speculation.
LinkedIn “experts” suddenly appearing out of nowhere.
Meanwhile, over here at Build a Brand… we’re making a brew and watching the data roll in like it’s a new Netflix series!
Because here’s the truth no one says loudly enough:
Core updates aren’t something to fear. They’re something to pay attention to.
Mar 283 min read


What is SEO? And Why It's Now About 'Search Everywhere'
SEO is no longer just about Google rankings. Discover how modern “search everywhere optimisation” helps your business get found across search engines, AI tools, social platforms and voice search.
Mar 74 min read


What's been happening lately at bab - 2025 roundup!
2025 has been a great year filled with connection, creativity, and plenty of memorable moments - including going viral on Tiktok! Team Bonding & Days Out! From celebrating at the Fenland Business Awards in March: We scrub up well! To testing our teamwork and problem-solving skills at the Crystal Maze experience in July: ... it’s been a year of growth and shared experiences. Exhibiting in London! We were proud to be part of The White Label Expo at the Excel London in November,
Feb 11 min read


Taking Back Control: Harley Motors’ New Shopify Website
Harley Motors wanted to own their website, manage their own stock, and stop feeling locked into a platform that dictated how they operated.
Jan 233 min read


Marketing is changing again… so here’s the honest version
Marketing is changing. Again.
And this time it’s not just another shiny trend we can all ignore.
AI has properly arrived, Google is doing Google things, social media has decided it wants to be “real” now, and ads are getting smarter and more opinionated.
Jan 202 min read


The Top 10 Digital Marketing Trends for 2026
2026 is shaping up to be less about shiny new tactics and more about maturity. Smarter data use. Better content. Fewer shortcuts. And a lot more accountability.
Dec 22, 20254 min read


5 Reasons Why Your Website Isn’t Converting (and How to Fix It)
Ever wondered why your website isn’t converting visitors into sales or enquiries? You’re not alone. We see it all the time… stunning, beautifully designed websites that simply don’t perform.
Nov 4, 20252 min read


What's been happening recently at bab!
It’s been a busy few months in the marketing world, hasn’t it?
Between Google shaking things up (again), the rise of AI changing how search results show up, and social media constantly switching up its trends, we’ve been keeping a close eye on it all.
Oct 26, 20252 min read


The Haunting Truth About Boosting Facebook Posts
The blue button that claims to make your post perform better: more likes, more engagement, more growth.
You’ve written a brilliant Facebook post, so what harm can clicking a button to make things even better really be? It’s tempting, right?
Oct 25, 20253 min read


Email Marketing Etiquette: Do’s and Don'ts
Email marketing plays a huge role in the world of marketing, but let’s be honest nobody likes receiving loads of spammy long emails. This is why email marketing etiquette is vital. It isn’t just about good content it’s about being able to connect with your audience.
Jul 30, 20254 min read


What Is Content Marketing and Why Does It Matter?
In our modern society, content marketing is a commonly used strategy for many brands and companies; the question at hand is, what is content marketing? Content marketing is the process of planning, writing and publishing strategic materials focused on distributing relevant and consistent content to retain a clear and loyal audience and eventually make profit from it.
Jun 20, 20253 min read
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